Senior-level marketing strategy. No agency overhead.
I’m Mike — a performance marketing specialist with 15 years of experience and over $125M in managed ad spend. I work with a small number of home services companies and e-commerce brands as a fractional marketing partner.
You get direct access to senior expertise — not a junior account manager running a templated playbook.
By the numbers
Keeping the client roster small is intentional. It means every account gets real attention — not the 15-minute weekly review that big agencies bill as “account management.”
15+
Years in performance marketing
$125M+
Ad spend managed
~5
Active clients at any time
Who I work with
Built for two types of businesses
Home services companies
HVAC, roofing, plumbing, and other contractors who need a consistent pipeline of qualified local leads — not just clicks. If you’re spending money on ads but can’t tell if they’re working, that’s exactly the problem I solve.
E-commerce brands
D2C and Amazon/Walmart sellers who need paid search working harder. Whether you’re launching, scaling, or fixing a ROAS problem, I bring the same analytical rigor that’s managed eight figures in e-commerce spend.
Results
What working together actually looks like
Hear from our satisfied customers who have experienced the quality and value of our products and services.
Our Google Ads ROAS went from 1.8x to 4.2x over six months. The difference was having someone who understood both the platform and our category
We cut our cost per lead by 43% in the first 90 days while maintaining call volume. Mike identified waste we didn’t even know existed
Mike leveraged data and analytics that helped me open new marketing channels. The insights Mike provided me help bring in new customers every week
How it works
Simple engagement, no surprises
I take pride in delivering top-notch services along with unmatched support. With years of experience in the industry, I have built a reputation for excellence and have become a strategic partner for my clients.
We talk for 30 minutes
I’ll ask about your business, your current marketing, and what you’re trying to achieve. If it’s not a good fit, I’ll tell you that too.
I audit what you’re working with
Ad accounts, landing pages, conversion tracking, attribution. Most businesses have more waste to find than they realize before we build anything new.
We agree on a monthly scope
Flat monthly retainer. No long-term contracts, no percentage-of-spend pricing model that rewards me for running up your budget.
You get a real partner, not a vendor
Weekly updates, clear reporting, and direct access. You’ll always know what’s running, what’s working, and what we’re doing about what isn’t.
Contact
Fill out the form below and I’ll follow up within one business day. No sales calls from junior reps — you’ll hear from me directly.